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Lanvin Blue

Video Editing

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Motion Design


For the launch of Lanvin Blue, we worked with archival materials such as old labels, books, packaging, and photographs to create videos and motion graphics that promoted the new color. The project connected Jeanne Lanvin’s historic fascination with blue to its use today across packaging, garment labels, and accessories, presenting the color as both a material detail and a symbol of the maison’s heritage.


On the floating shipless oceans / I did all my best to smile / Till your singing eyes and fingers / Drew me loving to your isle / And you sang, "Sail to me / Sail to me; let me enfold you / Here I am, here I am / Waiting to hold you" / Did I dream you dreamed about me? / Were you here when I was full-sail? / Now my foolish boat is leaning / Broken lovelorn on your rocks / For you sing, "Touch me not / Touch me not; come back tomorrow / Oh, my heart—oh, my heart / Shies from the sorrow" / I’m as puzzled as a newborn child / I’m as riddled as the tide / Should I stand amid the breakers / Or should I lie with death, my bride? / Hear me sing, "Swim to me / Swim to me; let me enfold you / Here I am, here I am / Waiting to hold you"